Our approach
At HTBAG, our approach to agency sourcing, selection, and ways of working seamlessly aligns with procurement needs and protocols to ensure the highest standards of governance, propriety, competition, and fairness.
Unlike many other procurement categories, marketing is a complex mix of costs to be mitigated and avoided, and investments to be optimized across the supply chain. Our unique approach recognises these distinct differences in marketing spend, and treats them accordingly to maximize overall value for our clients.
Some of the clients we have worked with so far…
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